The Driverless car is closer than you think
There are different types of autonomous vehicles and the progress being made toward putting them on the road. For example, Level 4 autonomy is described as an automobile that can drive itself across the country under the “controlled conditions” of the US interstate highway system. The ongoing development of Level 4 autonomous technology tracks closely with several emerging trends, including electric-powered vehicles, mobile connectivity (expected to jump with the advent of 5G networks) and smart cities. It is clear that autonomous vehicle development is accelerating; and that soon Level 4 vehicles will be available for commercial use.
Why Fukuoka is Japan's most innovative city
In Japan, the city of Fukuoka has positioned itself as the country's Silicon Valley. The government has renovated an old school in the central Tenjin business district to create Fukuoka Growth Next (FGN), a one-stop shop for budding entrepreneurs which opened in 2017. The government is also in the process of creating an ambitious new “smart city” – an urban area that uses technology like IoT and data analytics to enable smarter service in areas like transport, utilities and government – on a 124-acre former university campus within Fukuoka, just 2.5 miles (4km) from the centre. These developments indicate that smart cities are not only good for residents, they can also set a high-tech atmosphere that is good for innovation.
Meet North America's 10 'Smartest' Cities
An estimated 82% of people in North America now live in urban areas, according to research from Grayline Group, and those city dwellers are demanding more services and amenities from the communities where they're buying homes and putting down roots. This article lists the top 10 Smart cities in North America right now: San Diego; Toronto; Columbus, Ohio; Denver; Chicago; San Francisco; San Jose, California; Pittsburgh; Dallas; and Kansas City, Missouri.
Geotargeting campaigns need to manage three fundamental elements: regulation changes, a proliferation of new data sources and attribution.
Marketers continue to invest their digital dollars in mobile advertising with campaigns utilizing location data to improve their relevance and effectiveness. BIA Advisory Services shows that marketers will spend over $26 billion in 2019 on campaigns built from location-based data. However, not all geotargeting campaigns are created equal. Here’s what makes for successful location-based marketing, and pitfalls to avoid.